Google v. Microsoft re Santa

[BendtheBar]

Santa’s journey differs on Google, Microsoft trackers - The Washington Post

Sullivan said Google’s tracker more effectively integrated mobile apps than the one sponsored by Microsoft, and he predicted that Google, which often launches its new products as unfinished beta versions, would likely improve Santa’s Dashboard in Christmases to come.

Google declined to comment on why it no longer sponsors the NORAD Santa Tracker but said the variations in flight path resulted from mysterious elements of sleigh-related magic. “You’d be surprised at how speedy Santa is,” spokeswoman Sierra Lovelace said. “It may often seem like he’s in two places at once.”