I'll just add that if a criterion is not important/critical enough for you to enforce, I would not list it as such.
Maybe the others and then ask the sponsored athletes contribute to other parts of the board as their time and schedule permits.
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"Look son, there comes a time in every man's life when he has to make a decision. Do you want to be big, powerful, jacked, yoked-up, have women everywhere want you and men fear you . . . or do you want to do crossfit?"
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