This article reminds me of a book I real "Houdini, Tarzan, and The Perfect Man" it catalogs masculinity from around 1900 in the United States. It is a wonderful read and actually got me interested in lifting heavy again.
That being said, I do feel that male masculinity is under attack in the US. Jobs that require physical labor are frounded upon and not having to do your own labor around the house is considered a sign of prosperity. I believe that a man shouldn't have a problem breaking a sweat, skipping a meal, and putting in the occasional 18 hour day.