I reckon they feel that their potential target audience would feel intimidated by the Big Boys and Bro's and give the impression they are not part of nor welcome there - not that they would want to train there anyway. Pretty sad that they stereotype like that.
However, where can I get some Brotein?
My Favorite Part Of Lifting Is Having The Opportunity
Meet PR's: (May 2014) Raw Natural
Squat 475 lbs
Bench: 286 lbs
Deadlift: 501 lbs
Total: 1262 lbs
Squat: 495 lbs
Bench: 300 lbs
Deadlift: 520 lbs/500X5
Total: 1315 Lbs