I like it. It's not overstated. I hate all those things with gorillas and pitbulls on, or logos implying that the wearer is some sort of mad-dog badass.
I can see what OR is getting at, but I wouldn't know how to alter it to address that.
Powerlifts: 500/363/573 @ 220 belt only
front squat: 403
dips: bodyweight + 176 x 4
military press: 232